New Mens brand Rusty- its here

Over a month ago we dropped the bomb that we would be stocking Rusty awesome mens surf wear brand and now its finally here.
We'd thought we would start the blog with a wee history lesson for those of you not particularly in the know.
On December 5 of ’05, Clark Foam closes its doors on the surfboard industry forever, initiating one of the most tragic days in the history of the sport. Rusty along with hundreds of other global surfboard builders take quite a hit but find optimism in what will surely be coming years full of innovation.
In spite of the dark cloud hung over us all by the Clark Closure, the Rusty brand takes a fresh look at the youth market it has remained a leader of for so long and finds its mission for 2006: All About Surfing and All About the Beach. By the end of January ('06), Hawaiian phenom Jamie O'Brien signed on and commenced to blow up harder than ever before with four magazine covers in the month April. Along with Jamie "The Freak" O'Brien, San Clemente, California's Nate Yeomons joins the team and begins his assault on the WQS and focuses on making the Dream Tour in the coming years. And while the team solidifies, innovation in surfboard construction and design flourishes in many directions, confirming that the show will indeed go on and that life without Clark isn't so bad after all.